The personal letters would satisfy them and make them feel how important they are. In order to keep them on board it is apparent that quality and specific content needs to be provided. But besides having a high quality content, your visitors need to know several more things to continue to be loyal. landing page design Your customers must know when your email newsletter is printed and its estimated arrival date.

Customer satisfaction is gained by maintaining the stated delivery schedule: “once a month” means they expect it once a month not more or less than once a month. And just like with paper magazines you must choose when during the month you will forward your newsletter to your readers.